2015 Annual Report Design for Asante Africa Foundation

 

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Recently I completed the 2015 Annual Impact Report for Asante Africa Foundation. The project was in total about 2 months long but, a lot of that was organizing the project, collecting data, and finding the stories to use. My part (the actual design, layout & infographics) was completed in about 3 weeks time. In total the booklet is 28 pages and is available as a download as well as a hard copy print. We wanted to keep it visually stimulating to keep the readers interested and we accomplished this by using bold colors, eye catching images, and interesting design elements.
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One of the most challenging parts was taking the data and creating the infographics. Since this was my first impact report it was daunting to receive a pile of numbers and be expected to make them look pretty and professional. Once this part was done I feel it was one of the most exciting aspects since I had no idea the direction I was going to go.

I started by plugging the numbers into the graph maker in Illustrator and that really helped to transform the numbers into a visual format, from there I could google my heart out for more unique ways to display the numbers. Here is one of the info graphics from the report.

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DOWNLOAD THE FULL DOCUMENT HERE 

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